Saturday, April 19, 2014

Maltina, AY shower consumer with happiness gifts

The nation’s number one non-alcoholic malt drink, Maltina in partnership with ace comedian and host of AYlive show Ayodeji Makun has showered Nigerians with happiness gifts at the Palms Shopping Mall Lekki, Lagos State.

Shoppers that visited Maltina stand had the opportunity to participate in a lucky dip to win Maltina goody packs and lots of AYLive show tickets. The activation was a follow up to the announcement of the Maltina Laugh Out Loud activation to share happiness with Nigerian during the Easter Celebration. Continue...

Senior Brand Manager Maltina, Wole Adedeji stated that, Maltina is all about sharing happiness with everyone at every touch points and as a brand we always create avenue for our consumers to feel appreciated. He added that AY Live has been voted the comedy event of the year for the last three years, and has gained a large following on social media.  Comedy and Music Concert is an experiential platform for the whole family which features notable Nigerian entertainers in 2014 edition tagged ‘The Happiness Edition.’

Nigeria’s premium non-alcoholic drink, Maltina, will play host to these two shows on Easter Sunday. AY Live Happiness edition will hold at the prestigious Eko Hotel and Suites. Other comedians and music artistes like I Go Die, Gordons, Elenu, Apkororo, Helen Paul, Funny Bone, Osama, Pencil, Ajebo, Shina Peters, Tiwa Savage, Kcee, Davido, J. Martins, Oritshe Femi, Harry Song and others will be performing live in Lagos. Also, GbengaAdeyinka1st will be rocking Ibadan at ‘The Kings are coming’ as Ali Baba, Tu Face Idibia, Julius Agwu, 9ice, M.I, Laffup, Okey Bakasi, promise to thrill consumers.

In his remark, AY expressed happiness for the sponsorship of Maltina and promised a bigger and better comedy show this Easter. ‘‘The AY Show has been received warmly by Lagosians but I have laboured frantically behind the scene in the previous editions to make it a success. However, with Maltina LOL coming to my rescue, I can assure my fans of nothing but pure happiness. I have prayed and waited for this opportunity because we have not had corporate sponsors in the past. The AY Live can only get better with Maltina in the mix.”

An excited winners, Babatunde Balogun praised Maltina and AY for the unique innovation to give Nigerian a fun filled Easter celebration.

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